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AI traffic to US retailers rose 393% in Q1, and it’s boosting their revenue too

Adobe data shows AI-driven traffic to U.S. retail sites surged 393% in Q1 2026, with AI shoppers converting at higher rates and generating more revenue than human visitors, signaling meaningful commercial adoption.

MentionsAdobe · U.S. retail

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AI traffic to US retailers rose 393% in Q1, and it’s boosting their revenue too · Modelwire